We fix your product data.

An expert service combining deep product data expertise with AI to solve your most difficult data quality problems – fast, at scale, and cost-effectively.

Tell us about your challenge →

Unreliable product data creates problems everywhere. Sound familiar?

ERP/PLM projects

You're planning a system migration, but poor data quality is putting the whole project at risk.

Aftermarket

Your spare part catalogue is missing the information customers need to find and buy the right item.

R&D

Your old designs are hard to reuse or update because the data is incomplete or scattered.

M&A

The merger has left you with conflicting product information from two systems that no one has time to fix.

Supply Chain

Getting parts lists out of documents and sorting items into the right categories still requires too much manual work.

AI & Automation

You want to use new technologies, but poor data quality is getting in the way.

You don't have to solve this alone. We can help.

What is Norma AI?

Norma AI is an expert led data improvement service. We work hands-on with your product data to fix the quality and structure problems that are holding it back. You bring the data. We bring the expertise, the process, and the AI. You get back data that works.

How can we help

Data Harmonization

Your product data becomes consistent across all your systems, so every team and tool works from the same source.

Attribute Extraction

Product information buried in documents and drawings gets turned into structured data you can actually use.

Duplicate Detection

Duplicate items across your systems get identified and merged into single, trusted records.

Classification

Your items end up in the right category, whether for internal use, compliance, or sales.

Aftermarket Discovery

You get recommendations for compatible spare parts and accessories for your delivered products.

Clustering

Similar products get grouped into logical families, ready for catalogs and kits.

Don't see your use case? Let's talk. New ones emerge all the time and every engagement is tailored to your situation.

Our 3-step process to scalable product data improvement.

01

Problem Definition & Feasibility

A joint session to understand your data challenge. We define the target output structure, select a sample for proof of concept, and confirm that the approach works for your case.

FREE

02

Proof-of-Process & AI Training

We build a trial workflow tailored to your use case. You review the results with us, we fine-tune the logic, and document everything for scale-up.

Typical Investment: 6 000 €*

03

Big Data Improvement

We apply the trained logic to your full dataset. Results are refined iteratively until we reach the agreed quality level.

Ask for Quote*

* Pricing is based on task complexity, data volume, required technologies, and estimated labor hours.

Why trust us

We know product data

Service is delivered by Krios Product Management — a trusted consulting boutique specialized in helping companies with complex portfolios manage and leverage their product data.

Quality you can measure

We agree on measurable success criteria upfront and have delivered on them 100% of the time.

Faster than any traditional approach

Traditional approaches like manual cleanup, internal IT projects and generic tools take forever. We deliver usable data in a fraction of the time.

AI tailored to your problem

We're not tied to any vendor or technology. We choose the best AI technologies and tools for your specific challenge — not the ones we happen to sell.

No lock-in. No subscriptions

You get usable data, not another subscription. No licenses, no monthly fees, no forced platform migrations.

Your data stays secure

All data processing happens offline. Your product data never touches cloud services or third-party platforms.

Proven results from real customers.

Spare part data enrichment

Large Equipment Manufacturer, Spare Parts Team
A large equipment manufacturer was losing sales because spare part data was too incomplete for eCommerce. We built a workflow that automatically enriches 40+ attributes per item and proposes attributes for new item creation, enabling faster time-to-market for spare parts.

Design data enrichment

Large Industrial Equipment Manufacturer, PDM Team
A large industrial equipment manufacturer had a design base where key attributes like material and mass were locked inside drawings and impossible to use. We built a workflow that extracts this data automatically and enriches items with attributes and classifications, making design data that was previously locked in drawings available for search, catalogues, and eCommerce.

Spare part catalogue automation

Large Equipment Manufacturer, Spare Parts Team
A large equipment manufacturer was spending too much time manually creating digital spare part books with 3D illustrations. We built a process that automatically generates spare part BOMs and 3D explosion drawings directly from existing CAD models, making catalogue production fast and scalable.

Team behind Norma AI.

Antti Sääksvuori

Antti Sääksvuori

Subject Matter Expert
LinkedIn

PLM and product management expert with decades of experience leading large-scale transformation programs across manufacturing, electronics, telecom, and beyond.

Matti Juvonen

Matti Juvonen

Project Lead
LinkedIn

Seasoned PDM and PLM professional with strong background in program and change management. Extensive experience implementing PLM/PDM systems across a variety of industries.

Timo Rastas

Timo Rastas

AI Expert
LinkedIn

Experienced data management and analytics professional with 30+ years working with AI. Extensive track record in migration, data analysis, transformation, and data manipulation projects.

Tell us about your data challenge.

One of us will reply within two working days.